UN Volunteer bolsters #SheBouncesBack campaign of UN Women in China
UN Volunteer Zhu Liu (China) served with UN Women in China from 2020 to late 2021. She was part of a project supporting women to recover from the socio-economic impacts of COVID-19. This COVID-19 recovery project is jointly implemented by UN Women and the All-China Women’s Federation (ACWF). It targets women-owned small and medium-sized enterprises in two Chinese cities most affected by the pandemic, Wuhan and Tianjin.
As a Communications Assistant with UN Women, Zhu Liu was responsible for the communication and advocacy activities of the COVID-19 recovery project and the Women’s Economic Empowerment Programme. She promoted and advocated gender equality and women’s rights through multiple channels, and developed social media content and online campaigns on Weibo, WeChat, Facebook, Instagram and Twitter.